by Ulrich Franke | Nov 2, 2023 | Digital Marketing
Welcome to our blog post, where we explore the intriguing realm of hotel branding and the seamless connection between offline and online experiences. In today’s digital age, a hotel’s success hinges on its ability to bridge the gap between the exceptional...
by Ulrich Franke | Sep 7, 2023 | Luxury Marketing
Exclusive interview by Ulrich Franke, Managing Director of Acronym Europe with Olivier Gerber, General Manager of Eden Reserve Hotel and Villas and the marketing mastermind behind the digital marketing success of Eden Reserve Hotel and Villas. Olivier...
by Ulrich Franke | Aug 21, 2023 | Direct Bookings
In this blog article, we are thrilled to bring you an exclusive interview between Ulrich Franke, Managing Director of Acronym Europe and Ingo Bethke, a visionary hotel owner in Berlin, who has achieved remarkable success in the hotel industry. Nestled in the bustling...
by Ulrich Franke | Jul 4, 2023 | Direct Bookings
Finding the right balance between utilizing OTAs and maximizing direct bookings via holistic digital strategies is the key to success in hotel marketing We are thrilled to announce the upcoming release of our new book, “Rethink Hotel Marketing: Maximize Direct...
Recent Comments